Author(s)

Yanqing Fang ¹

Affiliation(s)

¹ School of the English Language and Culture, Xiamen University Tan Kah Kee College, Xiamen, Fujian, China

Corresponding Author

Yanqing Fang

ABSTRACT

Maintaining intangible cultural heritage through sustainable tourism is crucial for keeping traditional practices and local craftsmanship vibrant. The example of flowery hair accessories shows how cultural traditions can evolve and stay popular while adapting to new contexts. By adopting sustainable tourism practices, these traditional crafts are not only preserved but also rejuvenated, helping them stay relevant in today's world. This approach ensures that these cultural expressions continue to thrive and that future generations can engage with and appreciates their heritage. Moreover, finding a balance between preserving heritage and meeting tourism demands is essential for protecting traditional artistry and techniques. As tourism expands, it's important to develop strategies that safeguard cultural heritage while also appealing to tourists. This balanced approach encourages a deeper cultural appreciation and supports the long-term sustainability of intangible cultural heritage. Ultimately, sustainable tourism is a valuable tool for preserving and promoting traditional crafts, ensuring their lasting popularity and significance in a constantly changing world.

KEYWORDS

Intangible Cultural Heritage Preservation, Sustainable Tourism, Flowery Hairpins

CITE THIS PAPER

Yanqing Fang, Intangible Cultural Heritage Preservation and Sustainable Tourism—An Exploration of the Development Flowery Hairpins from Bursting to Everlasting Popularity. Tourism Management and Technology Economy (2025) Vol. 8: 1-12. DOI: http://dx.doi.org/10.23977/tmte.2025.080101.

REFERENCES

[1] Arendt, A. (2019) The dynamics of cultural heritage: Integrating tangible and intangible dimensions. International Journal of Cultural Studies, 22, 3, 283-2997.
[2] Brennan, H. M., & Rowlands, M. (2020) Safeguarding intangible cultural heritage: Challenges and opportunities in the digital age. Journal of Folklore Research, 57,2, 123-145.
[3] Chen, X. (2020) The Protection and Inheritance of Intangible Cultural Heritage in the Context of Modern Society. Chinese Journal of Cultural Heritage, 25, 3, 15-24.
[4] Davis, E. (2021) Intangible cultural heritage and tourism: A comparative study of community engagement strategies. Journal of Heritage Tourism, 16, 4, 345-3612. 
[5] Flynn, B. (2023) The legal protection of intangible cultural heritage: An international perspective. International Journal of Law, Crime and Justice, 53, 57-73. 
[6] García, M. C., & Escobar, A. (2020) Intangible cultural heritage and sustainable development: A case study in Colombia. Journal of Sustainable Development, 13, 4, 45-61. 
[7] García, P. M., & López, M. A. (2022) Flowery Hairpins: A Case of Cultural Diplomacy in International Relations. Journal of Cross-Cultural Diplomacy, 7, 3, 221-240.
[8] Hiller, J., & Fohr, D. (2021) Intangible cultural heritage and the role of museums: A European perspective. Museum International, 70,2, 45-54.
[9] Itoh, M., & Kubo, A. (2021) The impact of intangible cultural heritage on community development: A case study from Japan. Journal of Cultural Heritage Management and Sustainable Development, 11, 2, 123-138.
[10] Jenkins, T. (2020) Intangible cultural heritage and education: Teaching the past for the future. International Journal of Educational Management, 34, 7, 1363-1374.
[11] Johnson, R. L., & Chen, X. (2023) From Traditional Artisan to Global Consumer: The Journey of Flowery Hairpins. Global Studies in Culture and Society, 9(1), 88-112. 
[12] Liu, Y., & Zhang, J. (2021) Strategies for the Sustainable Development of Intangible Cultural Heritage in China. Journal of Cultural Studies, 33, 4, 56-68.  
[13] Smith, J. A., & Wang, L. (2022) The Revival of Flowery Hairpins: A Study of Cultural Inheritance and Aesthetics in Contemporary Fashion. *Journal of Cultural Heritage and Fashion, 6, 2, 123-145. 
[14] Wu, C. H., & Lin, H. T. (2023) Sustaining Tradition: The Role of Flowery Hairpins in Cultural Education. International Journal of Educational Management and Development, 33(2), 150-170.
[15] Zhang, Y., & Chen, H. (2022) Intangible Cultural Heritage Education: A Path to Inheritance and Innovation. Education Research, 38, 2, 90-102.

Sponsors, Associates, and Links

---

• Information Systems and Economics
  
  
• Accounting, Auditing and Finance
  
  
• Industrial Engineering and Innovation Management
  
  
• Journal of Computational and Financial Econometrics
  
  
• Financial Engineering and Risk Management
  
  
• Accounting and Corporate Management
  
  
• Social Security and Administration Management
  
  
• Population, Resources & Environmental Economics
  
  
• Statistics & Quantitative Economics
  
  
• Agricultural & Forestry Economics and Management
  
  
• Social Medicine and Health Management
  
  
• Land Resource Management
  
  
• Information, Library and Archival Science
  
  
• Journal of Human Resource Development
  
  
• Manufacturing and Service Operations Management
  
  
• Operational Research and Cybernetics