Author(s)

Wang Siqi

Corresponding Author

Wang Siqi

ABSTRACT

As a world-class tourism brand, World Heritage Area of Yuanyang Terraced Fields has its unique natural and cultural landscape. In recent years, with the development of heritage tourism, how to enhance the competitiveness of the same landscape is an important issue to be considered for the long-term attraction of the scenic spot. Through SWOT analysis of the study area, this paper constructs a tourism attraction system, aiming to provide some reference for the future development of tourism in this area.

KEYWORDS

Swot Analysis, Tourism Attraction, Hani Terraces