Author(s)

Huixin Liu, Yandan Huang

Corresponding Author

Yandan Huang

ABSTRACT

With the arrival of the era of "Internet +", Shared bikes, as a new travel mode, have solved the "last three kilometers" problem of daily travel. From the perspective of Niche theory, this paper constructed the framework of capacity Niche in the bike-sharing industry, and calculated the weighted value, evaluation and Niche overlap of the enterprise capacity Niche index through the data integration analysis of Mobike and its competitors. The results show that Mobike is obviously stronger than OFO in terms of innovation ability index, and the Niche overlap degree of the two which is more than 0.8 is accounting for 87.5%, which indicates that there is no significant difference in the Niche superior resources of the Shared bike industry as a whole.

KEYWORDS

Shared bikes, Niche theory, Ecological Niche indicator evaluation system ,Niche overlap