Author(s)

Haiyan Xiong

Corresponding Author

Haiyan Xiong

ABSTRACT

New media reading promotion service is the inevitable development trend of University reading promotion service, and also the inevitable choice of lean management in University libraries. By discussing the social background of reading promotion and the characteristics, innovative embodiment and sustainable development of reading promotion in University libraries, this paper explores the important role of reading promotion in University Library services. In the environment of national reading, university libraries should keep pace with the times, innovate the mode of reading promotion, win the praise of readers with brand-new reading experience and omni-directional reading service, and really assume the role of excellent cultural inheritors.

KEYWORDS

New Media Age, Reading Promotion, Library, Sustainable Development