Author(s)

Cheng Yong, Li Fuxing

Corresponding Author

Cheng Yong

ABSTRACT

After an investigation and analysis of industrial design companies, it’s found that currently the talent is still the problem in front of many companies. Wherein, the main problems are as follows: the design supervisors don’t have strong ability; the relationship among designers is not harmonious; designers have difficulty communicating with clients. And such factors directly impact the successful progression of design activities. Through an analysis and summary, this paper introduced the specific measures as to how human beings can better participate in design activities, and the importance of teamwork, so as to ensure the successful progression of design activities.

KEYWORDS

industrial design, design management, human factor, teamwork