Author(s)

Gou Guangping

Corresponding Author

Gou Guangping

ABSTRACT

Liberal education has become the general direction of education reform. Under the premise of the new curriculum reform, it has become an irreversible trend for higher education in China to take this opportunity to realize a smooth transition and a leap-forward development. Visual communication design specialty itself has strong application. In recent years, there has been a strong demand for visual communication professionals. In the new historical period, how to adapt the visual communication specialty to the reform and development, and how to send more and higher quality professional talents to the society has become an urgent historical issue in the professional field of visual communication.

KEYWORDS

Visual communication design, transformation, development