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Research on the Strategy of Controlling the Public Opinion of the Army

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DOI: 10.23977/iceehss.2019.008

Author(s)

Xiaohua Zhang, Juan Li, Weiguo Wang, Yong Wang

Corresponding Author

Xiaohua Zhang

ABSTRACT

The Internet has become an important channel for the vast numbers of officers and soldiers to obtain information and an important force influencing their value judgment. The military-related network public opinion has obvious characteristics such as mutual interweaving of virtuality and reality, coexistence of interactivity and imbalance, and increasingly prominent and uncontrollable disorder. In order to do a good job in the control of public opinions concerning military affairs on the Internet, it is necessary to strengthen education and guidance and build a "firewall" of ideas, improve the management and control mechanism and take an active action to fight well in "precaution battle", pay attention to methods and strategies to form a "combined fist", strengthen the network security and perfect the response to the "card", so as to enhance the initiative in the public opinion struggle involving the army and effectively guide the public opinion.

KEYWORDS

Army involvement, network, public opinion, control; strategy

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