Author(s)

Yang Yan

Corresponding Author

Yang Yan

ABSTRACT

With the acceleration of people's life rhythm, the internet has become an indispensable part of our daily life. The development of science and technology is so rapid, people have also changed in communication, and their views and opinions are discussed through various forms and methods. Long time ago, with the help of text, it is now slowly converted into short video, which becomes more flexible and detailed. Nowadays, short video has gradually become an important topic for many people to rest when they are idle. The emergence of short videos has changed people's ideas to some extent. Therefore, when disseminating short videos, it is necessary to achieve sustainable development goals through formal paths.

KEYWORDS

New media, short video production, propagation path