Author(s)

Qiaomei Zhao

Corresponding Author

Qiaomei Zhao

ABSTRACT

At the setting of communication technology’s rapid development, a lot of language memes have emerged. The paper analyzes the possibility of meme’s spreading: the feature of Chinese structure, meme’s productiveness and learnability, memes can be classified into gene-type and phenotype. Memes have positive and negative influence because of meme’s “selfishness”. Through reflecting meme’s negative aspect, we should realize the importance of standardizing written language and make human beings become the true owner of memes.

KEYWORDS

Language memes, positive influence, negative influence