Author(s)

Chunying Wang

Corresponding Author

Chunying Wang

ABSTRACT

with the Development of Economic Globalization and the Popularization of Information Technology, Electronic Information Technology is Widely Used in International Trade, Cross-Border e-Commerce Has Made Great Progress. the Emergence of Cross-Border e-Commerce Accelerates the Internationalization of Enterprises and Plays an Increasingly Important Role in International Trade. on November 30, 2015, South Korea Passed the Recognition Agreement, and on December 20, the Fta between China and South Korea Came into Force. China's Signing of Fta Will Have a Huge Impact on the Trade between the Two Countries, and the Cross-Border e-Commerce, as a New Trade Model, Will Also Bring Great Changes in Recent Years. China's Korea Fta e-Commerce Agreement Provides Favorable Conditions for Korean Enterprises to Cross China's e-Commerce Boundary. This is a New Opportunity for Small and Medium-Sized Enterprises in China to Enter the e-Commerce Trading Market through the Same Website as Alibaba and South Korea Auction. Therefore, in the Context of China South Korea Fta, It is Very Important to Study the Cross-Border e-Commerce of China South Korea Enterprises. This Paper Discusses How Korean Smes Grasp the Characteristics of e-Commerce in the Context of Fta and China. Then, It Analyzes the Barriers of Korean Enterprises in Cross-Border e-Commerce in China, and Looks for New Strategies from the Perspective of the Company and the Government. This Article is Based on Cross-Border e-Commerce Theory and Free Trade Theory.

KEYWORDS

China and South Korea, Cross Border e-Commerce, Research