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Research on the Correlation between Investor Cognition and Corporate Investment Value

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DOI: 10.23977/ieesasm.2019.478

Author(s)

Fengyun Liang

Corresponding Author

Fengyun Liang

ABSTRACT

Existing Research Shows That Media Reports Have an Impact on Investor Perceptions, and Investor Perceptions Have a Negligible Effect on Company Value. Therefore, Based on the Internet Media Background, This Article Explains the Value of Stock Investment from the Perspective of Investor Perceptions. Influence, Trying to Provide a Certain Reference Value for Investors' Investment Behavior.

KEYWORDS

Investor Perception, Internet Media, Investment Value

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