Author(s)

Lan Chen

Corresponding Author

Lan Chen

ABSTRACT

From the perspective of post-industrial society, the development of industrial tourism as a new type of tourism industry is mainly driven by the internal driving force of tourism industry, the pulling force of tourism market, and the support of social environment catalysis and technological development. Based on the analysis of several examples of industrial tourism in Guangzhou, it can be seen that the development of tourism products with industrial characteristics by enterprises can be recognized by the market. The successful introduction of industrial tourism products not only improves its brand and image, but also opens up new profit channels for enterprises.

KEYWORDS

Industrial tourism, Post-industrial society, Guangzhou