Author(s)

Xinyue Xie

Corresponding Author

Xinyue Xie

ABSTRACT

Cultural communication is an important tool to foster economic development in modern society. The relationship between cultural communication and economic progress is a relationship of mutual support and mutual promotion. The level of economic development determines the level of artistic communication, and the development of cultural transmission rules will greatly promote the development of a social economy. This paper analyzes the correlation between Mandarin communication and today's online celebrity economy and draws some conclusions by using SPSS platform.

KEYWORDS

Cultural communication, Internet celebrity economy, correlation analysis, SPSS