Author(s)

Xiaofeng Liang, Lijuan Chen

Corresponding Author

Xiaofeng Liang

ABSTRACT

In order to enhance the “Internet plus” driving under the influence of municipal government and WeChat public platform, this paper establishes a unified and standardized “Internet plus” with multilevel linkage, through the statistics of “Internet plus” driven by the Shaanxi municipal government, the WeChat public operations and backstage management, with application analysis, qualitative analysis and quantitative thinking methods and empirical research, to explore the mechanism of “Internet plus” system driven by the municipal government of Shaanxi province, the public and WeChat benign operation.

KEYWORDS

“Internet plus”, municipal government, public, WeChat, operation mechanism