Author(s)

Chenlin Ying

Corresponding Author

Chenlin Ying

ABSTRACT

With the great development of the professional sports on marketing, it should follow the general rule in advancing the society and economy. Moreover, the full and effective competition in the market shall be safeguarded. Although the “Competitive balance” in the professional sports provides reasonable base for some conduct to restrain the competition, the administrative monopoly under the government dominating system is increasingly hindering the development of professional sports, which should be regulated.

KEYWORDS

Professional sports, Administrative monopoly