Author(s)

Xiaomin Liu, Shurui Liu

Corresponding Author

Xiaomin Liu

ABSTRACT

The "Guiding Opinions of the State Council on Promoting the Revitalization of Rural Industries" in 2019 calls for accelerating the development of "one village, one product" and promoting the revitalization of rural industries. "One village, one product" is an important way to promote the revitalization of the industry. In the process of advancing poverty alleviation, it has achieved remarkable results in poverty alleviation. Lishui Village, Pingding County, Shanxi Province is a typical area for the development of "one village, one product" characteristic industry. In recent years, the village has actively used its advantaged resources to develop forsythia and other Chinese medicinal materials, and has achieved certain results on the road to combat poverty. At present, the poverty-stricken population in Lishui Village decreases year by year, the income of the poor has also increased, and the villagers' lives have gradually improved. However, under the background of China's vigorous promotion of rural industry in the new era, there is still some resistance to the development of "one village, one product" characteristic industry in Lishui Village. This article combines the development status of "one village, one product" industry in Hungshui Village, Pingding County, analyzes the problems existing in the development of characteristic industries in rural areas, and proposes development countermeasures.

KEYWORDS

Industrial revitalization, "one village, one product" industry, development countermeasures