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Study on Business Data Analysis Course Based on Business Scenario Requirement

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DOI: 10.23977/iemss.2018.91413


He Junying

Corresponding Author

He Junying


With the advent of the big data era, e-commerce enterprises pay more and more attention on various kinds of data, and so the demand for data analysis talents has been increasing. At present, students of higher vocational colleges lack practical ability in business data analysis, and the school education is seriously disjointed from the enterprise demand. In this paper, the enterprise business scenario requirements are first analyzed. Then, according to the demand, the teaching of business data analysis course is studied. This paper makes a detailed analysis of the research process from three aspects such as curriculum design, curriculum implementation and curriculum assessment.


E-Commerce, Data Analysis, Business Scenario Requirement

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