Author(s)

Zhitan Feng, Xueliang Wang

Corresponding Author

Zhitan Feng

ABSTRACT

With the rapid development of B2C e-commerce, people's requirements for B2C e-commerce enterprise service quality are getting higher and higher. In order to improve service capabilities and competitiveness, B2C e-commerce companies set up their own logistics systems in the field of logistics. The location of the B2C e-commerce enterprise self-built logistics distribution center is a complex system engineering. The location of the site is directly related to the profitability of the logistics distribution center and the utilization of the input resources. Therefore, a correct location is very important for the future development of the self-built logistics distribution center. This paper constructs the site selection index system and uses AHP to determine the weight. In view of the location problem of Jingdong's self-built logistics distribution center in Tongzhou District of Nantong, the fuzzy comprehensive evaluation method was used for the final site selection.

KEYWORDS

B2C, self-built logistics, distribution center, location, fuzzy evaluation