Author(s)

Xiaodong Zhong, Ying Zhao

Corresponding Author

Xiaodong Zhong

ABSTRACT

Rural sojourn and health care is a cross integration industry between rural old-age care and rural tourism. With the implementation of China's rural revitalization strategy, Hainan countryside has entered a new period of construction and development. The rapid development of rural economy has attracted a group of retired elderly people, mainly from the northern area of our country, to stay in Hainan rural areas. With the gradual development of the supporting service industry, rural Hainan as a hostel and health resort reputation. However, there are some problems in the rural hostel health care industry in Hainan, such as lack of policy support, lack of professionals, and lack of consideration of the needs of the hostel groups in rural construction. Rural Hainan has inherent advantages in the development of rural hostel and health care, so it is necessary to do a good job in industrial planning, policy support and industry association to lead the industrial development, scientifically plan the location of hostel and health care community, carry out cross-border cooperation and good service supply. At the same time, the integrated development of industry, education and research should be done to improve the service level of rural hostel and health care in Hainan, meet the needs of people living in health care, bring more job opportunities for the hostel, promote the development of tourism in Hainan villages, and help the revitalization of rural Hainan.

KEYWORDS

Hainan, Rural living, Health care, Rural revitalization