Author(s)

Jingru Chen

Corresponding Author

Jingru Chen

ABSTRACT

Facing the reality of urban-rural dual structure, urban-rural isolation, and large gap between urban and rural areas in China, in order to achieve the goal of “building a well-off society in an all-round way” put forward by the 16th National Congress of the Communist Party of China, the government, the non-governmental organizations, research institutions, experts and scholars all believe that the emphasis and difficulty lie in the rural areas, which urgently need to be developed. Village tourism is actively guided by national policies and widely participated by the society. Since the reform and opening up, rural tourism in China has developed rapidly. China Academy of Social Sciences named 2016 as “the first year of the great rural era” in China in the Report of China Rural Tourism Development Index. On this basis, we will continue to improve rural infrastructure construction, strengthen rural ecological protection and cultural resources utilization, and provide necessary policy support and organizational management. We will start with simple building renovation, improve the internal development model of the countryside, build a fast connectivity path between the countryside and the city, and try to explore a rural sustainable development path that is highly efficient, social cohesion, good environment, and public participation, So as to achieve the fundamental goal of rural revitalization.

KEYWORDS

Rural revitalization, Sustainable development, Path innovation