Author(s)

Nannan Yang ¹

Affiliation(s)

¹ School of Business, Beijing Institute of Fashion Technology, Beijing, China

Corresponding Author

Nannan Yang

ABSTRACT

The course "International Fashion Business" aims to combine international business theory with the practice of fashion companies' business, and train qualified talents for international fashion companies. This paper discusses the idea of integrating the international business practices of fashion companies into course teaching from three aspects: content instruction, extended discussions, and research assignments. It also points out the key points for designing various teaching activities to continuously enrich and improve the course content and enhance teaching effectiveness.

KEYWORDS

Course Design, International Business, Fashion Company

CITE THIS PAPER

Nannan Yang, Course Design of International Fashion Business. Curriculum and Teaching Methodology (2023) Vol. 6: 117-122. DOI: http://dx.doi.org/10.23977/curtm.2023.062119.

REFERENCES

[1] Niu F. (2014) Exploration on the practice of the discussion-based teaching model in the course of International Business. Jiangsu Science and Technology Information, 8, 25-28.
[2] Zhang J. (2021) Discussion on the teaching reform of International Business course under the background of new liberal arts. Foreign Economic Relations and Trade, 12, 149-151.
[3] Sha W. (2014) Exploration on the teaching reform of International Business course: taking Anhui University of Finance and Economics as an example. Foreign Economic Relations and Trade, 1, 142-143.
[4] Wang W and Wang J. ( 2021) International Business. Beijing: China Machine Press. 40-41.
[5] Xu X. SHEIN in transformation. http://www.fortunechina.com/shangye/c/2023-02/09/content_427708.htm

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