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The Role of Work-Life Balance in Enhancing Employee Loyalty

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DOI: 10.23977/acccm.2024.060106 | Downloads: 38 | Views: 303

Author(s)

Li Qi 1,2, Cheok Mui Yee 1, Benjamin Chan Yin Fah 1

Affiliation(s)

1 Universiti Tun Abdul Razak, Kuala Lumpur, Malaysia
2 Guangzhou City Construction College, Guangzhou, China

Corresponding Author

Li Qi

ABSTRACT

Work-life balance has become an increasingly important concern in today's fast-paced work environment, as it plays a pivotal role in enhancing employee loyalty. This paper aims to explore the significance of work-life balance in promoting employee loyalty by examining the positive impacts it can have on job satisfaction, organizational commitment, and employee retention. The concept of work-life balance is defined and its importance is emphasized, underscoring the need for organizations to recognize its potential benefits. The key factors in successful implementation of work-life balance policies are discussed, including flexible work arrangements, personal development opportunities, effective communication, and comprehensive welfare measures. Through analysis of successful case studies, practical insights are provided to guide organizations in establishing work environments that support work-life balance and foster employee loyalty. Ultimately, this research contributes to a better understanding of the vital role work-life balance plays in cultivating employee loyalty, aiding organizations in developing strategies to attract and retain talented individuals in today's competitive job market.

KEYWORDS

Work-life balance, employee loyalty, job satisfaction, organizational commitment, employee retention

CITE THIS PAPER

Li Qi, Cheok Mui Yee, Benjamin Chan Yin Fah, The Role of Work-Life Balance in Enhancing Employee Loyalty. Accounting and Corporate Management (2024) Vol. 6: 43-47. DOI: http://dx.doi.org/10.23977/acccm.2024.060106.

REFERENCES

[1] Dang, H. (2023). An Analysis of How Enterprises Can Improve Employee Loyalty. Enterprise Reform and Management, 15, 100-102. 
[2] Kang, J. (2023). Factors Influencing Employee Loyalty and Strategies for Enhancement in N Company [Doctoral dissertation, Nanchang University]. 
[3] Li, M. (2023). Research on Enhancing Employee Loyalty in A Family Business [Doctoral dissertation, Northwest A&F University]. 
[4] Ouyang, Q. (2022). Discussion on the Path to Enhancing Employee Satisfaction and Loyalty in Enterprises. Chinese and Foreign Enterprise Culture, 06, 208-210.

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