Author(s)

Jian Li ¹, Tianyi Zhao ¹

Affiliation(s)

¹ College of Physical Education and Health, Guangxi Normal University, Guilin, Guangxi, 541000, China

Corresponding Author

Tianyi Zhao

ABSTRACT

Under the background of rural revitalization in China, Guangxi's integrated development model of "sports, tourism and agriculture" provides an innovative perspective, aiming at promoting the all-round development of local economy by integrating the resources and advantages of sports, tourism and agriculture. This study adopts a variety of research methods, including field investigation, in-depth interviews and data analysis, to comprehensively evaluate the implementation effect of this model. Through on-the-spot investigation in many rural areas of Guangxi, a large number of operational data about local sports activities, tourism development and agricultural complexes were collected, and through in-depth interviews with local residents and managers, first-hand implementation feedback and opinions were obtained. In addition, this study also uses quantitative analysis method to compare the economic development indicators before and after the implementation of the model, so as to scientifically evaluate the specific impact of the "sports tourism to agriculture" model on local economic vitality, social well-being and ecological environment. The number of visitors to tourism activities has increased from 10,000 to 30,000, which shows that tourism is still the main activity to attract a large number of visitors. Through the in-depth analysis of this study, it is expected to provide strategic enlightenment and guidance for the implementation of similar models in Guangxi and other regions, so as to promote the successful experience of rural revitalization nationwide.

KEYWORDS

Rural Revitalization, Integrated Development of "Sports, Tourism and Agriculture" in Guangxi, Operational Data, Economic Vitality

CITE THIS PAPER

Jian Li, Tianyi Zhao, Integrated Development Model of "Sports, Tourism and Agriculture" in Guangxi under the Background of Rural Revitalization. Agricultural & Forestry Economics and Management (2024) Vol. 7: 26-35. DOI: http://dx.doi.org/10.23977/agrfem.2024.070204.

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