Author(s)

Liying Zhou ¹, Renli Luo ¹

Affiliation(s)

¹ School of Business Administration, Guizhou University of Finance and Economics, Guiyang, Guizhou, 550025, China

Corresponding Author

Liying Zhou

ABSTRACT

This paper aims to provide a systematic review of business model innovation within the context of the sharing economy, focusing on five key areas: profit model innovation and operational strategies in shared office spaces; enhancing user retention through membership systems in shared mobility services; community management and user experience optimization on shared accommodation platforms; innovation in supply-demand matching algorithms within the shared equipment rental industry; and business model upgrading through data asset utilization in sharing economy enterprises. By reviewing recent literature, integrating theoretical frameworks with rich case studies, this study explores the current state of research, emerging trends, and key challenges in each domain. Furthermore, empirical analysis and data visualization techniques are employed to enhance the scientific rigor and persuasiveness of the findings, aiming to offer comprehensive insights and practical references for both researchers and practitioners in the field of the sharing economy.

KEYWORDS

Sharing Economy; Business Model Innovation; Revenue Model; User Stickiness; User Experience; Data Assets

CITE THIS PAPER

Liying Zhou, Renli Luo, Business Model Innovation under the Sharing Economy: A Comprehensive Review. Accounting and Corporate Management (2025) Vol. 7: 73-79. DOI: http://dx.doi.org/10.23977/acccm.2025.070310.

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