Author(s)

YAO GU ^1,1

Affiliation(s)

¹ Lin Yi University, Linyi, Shandong 276000, China

Corresponding Author

YAO GU

ABSTRACT

With the deepening of economic globalization, the world economic structure has undergone tremendous changes, and the competition among enterprises has become more and more fierce. More and more enterprises are beginning to realize that it is difficult to adapt to the complicated environment in market competition by their own strength. Economic globalization and China's entry into WTO have promoted the construction enterprises to enter the international market. International competition aims at the quick response ability of enterprises to complex and changeable environment, scientific management and high quality and high efficiency of project operation. Managers use information to make decisions. The amount and reliability of information affect the effect of decisions, which is an important tool for enterprises to gain competitive advantage. The research object of this paper focuses on the overseas competition strategy of Chinese construction enterprises, and discusses the competition strategy with industry competitors based on scenario analysis. Through the current situation of overseas competition of construction enterprises in the market environment, this paper discusses the importance of adopting the competition strategy. Finally, it mainly describes the implementation of the competition strategy.

KEYWORDS

Enterprise, Overseas competition, Scenario analysis

CITE THIS PAPER

YAO GU, Analysis of Overseas Business Strategy Management of Construction Enterprises Based on Scenario Analysis. Accounting and Corporate Management (2021) 3: 78-82. DOI: http://dx.doi.org/10.23977/acccm.2021.030112.

REFERENCES

[1] Xu Pengcheng. Reflections on the prevention and control of integrity risks in overseas projects of construction enterprises[J]. Shandong Trade Union Forum, 2016, 22(3): 2.
[2] Li Zhi. Research on Motivation of Overseas Staff Dispatched by State-owned Road and Bridge Construction Enterprises [J]. Journal of Guizhou Commercial College, 2017, 030(002): 65-69.
[3] Zhou Ge. Analysis on the financing problems and countermeasures of overseas projects of large construction companies[J]. Enterprise Reform and Management, 2019(21): 2.
[4] Jiang Rui. Overseas risk control and countermeasures for construction companies[J]. Chinese Science and Technology Journal Database (Citation Edition) Engineering Technology, 2017(1): 00184-00185.
[5] Liu Baolei. Thoughts on the implementation of the “going out” strategy of Chinese construction enterprises[J]. Architectural Engineering Technology and Design, 2017, 000(010): 5400-5400+5408.
[6] Chen Yuhan. Cultural differences in overseas mergers and acquisitions of Chinese construction companies and their countermeasures[J]. Urban Housing, 2020, 27(1):3.
[7] Hao Liu. The whole process cost management strategy of construction enterprise engineering project[J]. Construction Engineering and Management, 2021, 3(1):16.
[8] Li Zhi, et al. Research on Motivation of Overseas Staff Dispatched by State-owned Road and Bridge Construction Enterprises[J]. Journal of Guizhou Business College, 2017, 30(2):5.
[9] Zhao Dianlong. Research on the investment and construction mode of overseas infrastructure projects of large state-owned construction enterprises[J]. Journal of Shijiazhuang Tiedao University: Social Science Edition, 2020, 14(3):7.
[10] Cao Yuelei. Research on Project Localization Management under the Status Quo of Overseas Development of Construction Enterprises [J]. Port Economics, 2020, 000(007): 94-95.

Sponsors, Associates, and Links

---

• Information Systems and Economics
  
  
• Accounting, Auditing and Finance
  
  
• Industrial Engineering and Innovation Management
  
  
• Tourism Management and Technology Economy
  
  
• Journal of Computational and Financial Econometrics
  
  
• Financial Engineering and Risk Management
  
  
• Social Security and Administration Management
  
  
• Population, Resources & Environmental Economics
  
  
• Statistics & Quantitative Economics
  
  
• Agricultural & Forestry Economics and Management
  
  
• Social Medicine and Health Management
  
  
• Land Resource Management
  
  
• Information, Library and Archival Science
  
  
• Journal of Human Resource Development
  
  
• Manufacturing and Service Operations Management
  
  
• Operational Research and Cybernetics