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Collaborative Development Mechanism of Tourism Management Higher Education in the Era of Big Data

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DOI: 10.23977/aduhe.2022.040713 | Downloads: 9 | Views: 489

Author(s)

Pengshuai Meng 1, Lianqun Sun 2, Kathleen P. Bangtowan 1

Affiliation(s)

1 University of the Cordilleras, Baguio City, 2600, The Philippines
2 Qiannan Normal University for Nationalities, Qiannan, 558000, Guizhou, China

Corresponding Author

Pengshuai Meng

ABSTRACT

With the advent of the era of big data(BD), there has been a large number of unstructured data, most of which are combined with human activities. Work, life and learning are also unstructured models. In the era of BD, the collaborative development(CD) mechanism of higher education(HE) has become a research hotspot. Therefore, based on the era of BD, this paper analyzes the CD mechanism of HE of tourism management specialty, discusses the construction principles and CD strategies of the CD mechanism of Tourism Management Specialty in Colleges and universities in the era of BD, and constructs an evaluation model of the collaborative mechanism between Colleges and enterprises in HE. Through this model, an empirical analysis of the CD mechanism of HE of tourism management specialty is carried out, The analysis results show that the comprehensive development level of the collaborative education system of schools and enterprises has been rapidly improved, breaking the original coordination state. The level of CD has gradually increased, entering a new primary CD period, and showing a development trend of constantly improving the level of coordination, and has achieved ideal educational results.

KEYWORDS

Big Data Era, Tourism Management Major, Higher Education, Collaborative Development Mechanism

CITE THIS PAPER

Pengshuai Meng, Lianqun Sun, Kathleen P. Bangtowan, Collaborative Development Mechanism of Tourism Management Higher Education in the Era of Big Data. Adult and Higher Education (2022) Vol. 4: 78-85. DOI: http://dx.doi.org/10.23977/aduhe.2022.040713.

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