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Ideological and Political Exploration and Practice of the Course " Product User Experience on Internet " from the Perspective of "Innovation and Entrepreneurship"

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DOI: 10.23977/curtm.2022.050815 | Downloads: 6 | Views: 103


Lei Ding 1, Lili Sui 1, Feng Yu 1


1 Department of E-commerce, Dalian Neusoft University of Information, Dalian, 116023, Liaoning, China

Corresponding Author

Lei Ding


General Secretary Xi Jinping proposed that we should integrate ideological and political work throughout the whole process of education and teaching so as to achieve all-round development and all-round education. Under the guidance of the thought, the ideological and political construction of curriculum has become an important task in higher education. As the core and main course of E-commerce major, the integration of ideological and political education into course content is an important part of Product User Experience on Internet. From the perspective of innovation and entrepreneurship, taking Product User Experience on Internet as an example, this paper analyses the reform ideas and processes, key reform measures, teaching content design and reform path exploration of the course ideological and political teaching reform. The article uses a variety of quantitative analysis methods such as changes in students' final grades, student evaluation results and course ideological and political questionnaires,concluding that the ideological and political reform of this course has achieved positive results. The ideological and political reform of this course improves learning enthusiasm and recognition of the core ideology of socialism of student. This paper has certain reference significance for the ideological and political reform of other types courses.


Course Ideology and Politics, User Experience, Teaching Design, Teaching Reform, Innovation and Entrepreneurship


Lei Ding, Lili Sui, Feng Yu, Ideological and Political Exploration and Practice of the Course " Product User Experience on Internet " from the Perspective of "Innovation and Entrepreneurship". Curriculum and Teaching Methodology (2022) Vol. 5: 99-108. DOI:


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