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The Cultivation and Improvement of Young Students' Information Communication Literacy under the Background of Financial Media

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DOI: 10.23977/aduhe.2022.041312 | Downloads: 8 | Views: 432

Author(s)

Jin Luan 1

Affiliation(s)

1 Youth League Committee, Taishan Institute of Science and Technology, Tai'an City, Shandong Province, China

Corresponding Author

Jin Luan

ABSTRACT

Traditional education in colleges and universities is one of the important ways to measure and cultivate students' all-round development. It is an effective means for colleges and universities to effectively integrate traditional resources and multimedia network resources through the integration of media and promote media literacy into campus culture by virtue of its advantages. Through the research and analysis of the influence of multi-platform and cross-field media convergence on the news media literacy of contemporary young students, and makes a comprehensive evaluation of students' media literacy through the method of combining questionnaire survey and field experiment. At present, the new media quality of college journalists, especially young students, is still in the initial stage of development. With the rapid development of we-media platforms, it is necessary to further enhance the media literacy of contemporary young students. Based on the development characteristics of contemporary young students and the current situation of "we media", this paper puts forward some suggestions from the perspective of media literacy training methods for young students and application analysis of "we media" platform.

KEYWORDS

Financial media, Young students, Press promotion, Communication literacy

CITE THIS PAPER

Jin Luan, The Cultivation and Improvement of Young Students' Information Communication Literacy under the Background of Financial Media. Adult and Higher Education (2022) Vol. 4: 84-89. DOI: http://dx.doi.org/10.23977/aduhe.2022.041312.

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