Author(s)

Jiaogang Lin

Corresponding Author

Jiaogang Lin

ABSTRACT

In the rapid development of new media in China, the traditional media gradually formed the media technologies of different media, as well as the characteristics of focused communication and more obvious information interaction characteristics. These characteristics are also in the new media industry. The professional qualifications of media professionals have put forward higher requirements. Therefore, it is necessary to further promote the training mode suitable for the development of media talents and establish a practical and effective strategy to enhance the quality of media talents in order to more fully enhance the quality of media talents and make more contributions to the development of new media technologies.

KEYWORDS

New media era, media talents, training mode