Author(s)

Wang Lijuan

Corresponding Author

Wang Lijuan

ABSTRACT

Phoenix pattern is one of the representatives of Chinese traditional patterns. Its beautiful symbolic meaning and wonderful artistic expression are deeply loved by people. In particular, the phoenix pattern in Chu culture is influenced by the splendid and colorful regional culture of Chu State, which makes it unique. This paper takes the phoenix pattern in Chu culture as the research object. On the basis of collecting, sorting out and summarizing the relevant documents of Phoenix pattern in Chu culture, the application of Phoenix pattern decoration characteristics in packaging design was studied and analyzed.

KEYWORDS

Phoenix pattern, packaging design, application