Author(s)

Yan Yang

Corresponding Author

Yan Yang

ABSTRACT

Under the background of social renewal, China has entered the information age. It can be said that the rapid development of information technology has brought great convenience to the social public life and work, and the popularization of information technology has led to significant changes in logo design and art connotation. Because the current public aesthetic ideas undergo important changes in the information age, the traditional logo design for the public cannot meet the needs, logo design in the information age is richer in the characteristics, which is the actual art of extension and content change in the new era. This paper is based on the logo design connotation in information age, and then discusses the important development trend of logo design in the information age.

KEYWORDS

Information age, logo design, development trend