Author(s)

Tuo Meimei

Corresponding Author

Tuo Meimei

ABSTRACT

With the change of knowledge economy, the world economic pattern has changed from management to innovation. So, the project on innovation and entrepreneurship has become an important field of exploration in China. Encouraging innovation and entrepreneurship is an important way to promote China's economic transformation. In 2015, Chinese premier Li Keqiang pointed out that "mass entrepreneurship and innovation" has created a trend of innovation and entrepreneurship in China. At present, the Chinese government advocates innovative and entrepreneurial talents to jointly create an innovative society. For contemporary college students, it is the best time for innovation and entrepreneurship. Based on the background of China's current era, this paper studies the reasons why the Chinese government promotes the innovation and entrepreneurship of college students, and hopes that it can provide its own meager strength for the current entrepreneurial wave.

KEYWORDS

Chinese government, innovation and entrepreneurship, cause