Author(s)

Guo Na, Li Wei

Corresponding Author

Guo Na

ABSTRACT

Through the web crawler, the financial news section and the financial commentary section of the "Flat Flush" trading platform are listed as news samples of media reports and expert comments. Using Python connect the API interface of Baidu Wenzhi's sentiment orientation analysis to realize automatic Determine the positive and negative levels of media tone, then counting the reported sentiment and number of articles in each trading day. The turnover rate measures the fluctuation of investor sentiment. Analysis shows that because of more subjective content, the analyst review news is over-interpreted, so the impact of review is greater; at the same time, the media commentary emotion is the mediator between the number of media reports and investor sentiment fluctuations.

KEYWORDS

Media reports; Investor sentiment; Analyst review