Author(s)

Li Yi

Corresponding Author

Li Yi

ABSTRACT

This paper offers a brief overview of main theoretical approaches and methodologies in the field of linguistic landscape (LL) studies in China from 2006 to 2017. These are chosen because they are adopted and shared by a majority of LL studies conducted by most of the Chinese scholars in this field, hence they are referred to as the fundamentals of linguistic landscape studies in China. This paper reviews the basic elements that every new entrant to the field of linguistic landscape studies would need to know, the definition of LL, the scope of sampling, the unit of analysis and the categorization scheme. This paper cites parts of the original studies that Chinese scholars tend to follow, and also discusses some possible future directions for LL research.

KEYWORDS

Linguistic landscape, fundamentals, review