Author(s)

Bingfeng Liu, Yipin Lv

Corresponding Author

Bingfeng Liu

ABSTRACT

The arrival of big data era means that information technology is being applied more and more extensively, which also brings certain challenges and opportunities to the development of film and television art industry, and promotes the shift of traditional media towards the new media to meet the needs of the development of times. Film and television art belongs to the seventh category of art. Its emergence means the progress of science and technology. Therefore, information technologies such as big data and internet mesh with it greatly, which, in the context of big data, influences the creation materials and methods of film and television art and propels the development and innovation of film and television art towards a new direction.

KEYWORDS

Big data era, Film and television art, Impact