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Multimodal Ecological Discourse Analysis of the Public Welfare Short Film: Nature is Speaking

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DOI: 10.23977/langl.2024.070218 | Downloads: 5 | Views: 93

Author(s)

Wenjie Cui 1

Affiliation(s)

1 Xi'an International Studies University, Xi'an, 710000, China

Corresponding Author

Wenjie Cui

ABSTRACT

Language is an important resource for constructing and reshaping people's ecological beliefs. Our understanding of the world can not only be expressed through language, but also changed and reconstructed through language. Therefore, it is necessary to conduct ecological discourse analysis on ecological discourse in order to discover the impact of different discourse styles on people's ecological awareness. Ecological discourse analysis, as an interdisciplinary field of ecology and linguistics, deeply explains the role and influence of language in the relationship between human and nature. Against the backdrop of increasingly serious ecological problems, more and more scholars are conducting discourse analysis from the perspective of ecological philosophy. This article takes the public welfare short film Nature is Speaking as the corpus, conducts a multimodal discourse analysis of the language and image modalities, and combines ecological philosophy to explore the representation and ecological orientation of ecological significance. It also urges human action to construct an ecological concept of harmonious coexistence between humans and nature.

KEYWORDS

Ecological philosophy, Multimodal discourse analysis, Nature is Speaking

CITE THIS PAPER

Wenjie Cui, Multimodal Ecological Discourse Analysis of the Public Welfare Short Film: Nature is Speaking. Lecture Notes on Language and Literature (2024) Vol. 7: 104-109. DOI: http://dx.doi.org/10.23977/langl.2024.070218.

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