The Effect of Strategic Planning and Dynamic Capabilities toward Digital Transformation: Case Study of GXDR Hotel
DOI: 10.23977/infse.2026.070105 | Downloads: 3 | Views: 128
Author(s)
Ou Yuan 1, Uswin Chaiwiwat 2
Affiliation(s)
1 Faculty of Management Science, Dhonburi Rajabhat University, Bangkok, Thailand
2 Department of Management Science, Dhonburi Rajabhat University, Bangkok, Thailand
Corresponding Author
Uswin ChaiwiwatABSTRACT
This study employs a case study approach, focusing on a state-owned hotel in western China, to examine the impact of strategic planning and dynamic capabilities on its digital transformation. Based on dynamic capability theory, a theoretical model is constructed encompassing three micro-capability foundations: strategic planning clarity, resource allocation, and sensing, seizing, and reconfiguring. The research surveyed 134 hotel employees and 389 customers via structured questionnaires, utilizing multiple regression analysis and independent samples t-tests for hypothesis testing. Results indicate that all five hypothesized factors exert a significant positive influence on digital transformation, with resource allocation demonstrating the most pronounced impact. No significant difference exists between employees' and customers' perceptions of transformation outcomes, reflecting internal and external consistency in the implementation process. The study reveals the underlying mechanisms of digital transformation in state-owned hotels from dual perspectives of resource dependence and institutional embeddedness. These findings provide a basis for managers to formulate strategic investment and capability-building pathways, while offering reference for policymakers to advance the "policy-to-capability" conversion process.
KEYWORDS
Digital Transformation, Strategic Planning, Dynamic Capabilities, State-owned HotelCITE THIS PAPER
Ou Yuan, Uswin Chaiwiwat. The Effect of Strategic Planning and Dynamic Capabilities toward Digital Transformation: Case Study of GXDR Hotel. Information Systems and Economics (2026). Vol. 7, No.1, 42-50. DOI: http://dx.doi.org/10.23977/infse.2026.070105.
REFERENCES
[1] Wang, C., Meng, X., Siriwardana, M., & Pham, T. (2022). The impact of COVID-19 on the Chinese tourism industry. Tourism Economics, 28(1), 131-152.
[2] Liu, G., Liu, J., Gao, P., Yu, J., & Pu, Z. (2024). Understanding mechanisms of digital transformation in state-owned enterprises in China: An institutional perspective. Technological Forecasting and Social Change, 202, 123288.
[3] Sammut-Bonnici, T., & Galea, D. (2015). SWOT analysis. Wiley Encyclopedia of management, 12(1), 1-8.
[4] Buhalis, D., & Law, R. (2008). Progress in information technology and tourism management: 20 years on and 10 years after the Internet—The state of e Tourism research. Tourism management, 29(4), 609-623.
[5] Vial, G. (2019). Understanding digital transformation: A review and a research agenda. Journal of Strategic Information Systems, 28(2), 118–144.
[6] Andrews, K. R. (1971). The concept of corporate strategy. Dow Jones-Irwin.
[7] Porter, M. E., & Strategy, C. (1980). Techniques for analyzing industries and competitors. Competitive Strategy. New York: Free, 1, 76.
[8] Mintzberg, H. (1994). The fall and rise of strategic planning. Harvard Business Review, 72(1), 107–114.
[9] Rudd, J. M., Greenley, G. E., Beatson, A. T., & Lings, I. N. (2008). Strategic planning and performance: Extending the debate. Journal of business research, 61(2), 99-108.
[10] Teece, D. J. (2007). Explicating dynamic capabilities: The nature and micro foundations of (sustainable) enterprise performance. Strategic Management Journal, 28(13), 1319–1350.
[11] Eisenhardt, K. M., & Martin, J. A. (2017). Dynamic capabilities: what are they?. The SMS Blackwell handbook of organizational capabilities, 341-363.
[12] Warner, K. S. R., & Wäger, M. (2019). Building dynamic capabilities for digital transformation: An ongoing process of strategic renewal. Long Range Planning, 52(3), 326–349.
[13] de Paula Pereira, G., de Medeiros, J. F., Kolling, C., Ribeiro, J. L. D., Morea, D., & Iazzolino, G. (2024). Using dynamic capabilities to cope with digital transformation and boost innovation in traditional banks. Business Horizons, 67(4), 317-330.
[14] Barney, J. B. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99–120.
[15] Westerman, G., Bonnet, D., & McAfee, A. (2014). Leading digital: Turning technology into business transformation. Harvard Business Review Press.
[16] Sun, Li, Markus Schuckert, and Alice H. Y. Hon. 2025. "Enhancing Organizational Structures for Revenue Management in Small and Medium-Sized Independent Hotels: Evidence from China." International Journal of Hospitality Management 127:104122.
[17] Song, Jingwen, Keman Ding, Ruijie Cheng, Xiaoyu Zhao, Xuan Luo, Yang Liu, Yuanhao Tian, and Zhihan Duan. 2025. "Research on Brand Strategy of Hotel Enterprises&Taking Hyatt Hotel Group as an Example." Open Journal of Business and Management 13(2), 861-869.
| Downloads: | 22940 |
|---|---|
| Visits: | 674751 |
Sponsors, Associates, and Links
-
Accounting, Auditing and Finance
-
Industrial Engineering and Innovation Management
-
Tourism Management and Technology Economy
-
Journal of Computational and Financial Econometrics
-
Financial Engineering and Risk Management
-
Accounting and Corporate Management
-
Social Security and Administration Management
-
Population, Resources & Environmental Economics
-
Statistics & Quantitative Economics
-
Agricultural & Forestry Economics and Management
-
Social Medicine and Health Management
-
Land Resource Management
-
Information, Library and Archival Science
-
Journal of Human Resource Development
-
Manufacturing and Service Operations Management
-
Operational Research and Cybernetics

Download as PDF