Author(s)

Wenmin Ruan ¹

Affiliation(s)

¹ Faculty of Economics and Management, Guangdong Maoming Agriculture & Forestry Technical College, Maoming, China

Corresponding Author

Wenmin Ruan

ABSTRACT

In the era of digital economy, cross-border e-commerce has become an important part of the international trade landscape. As an important part of cross-border e-commerce, Business English courses promote the development of cross-border e-commerce by cultivating inter-disciplinary talents with knowledge of international trade and e-commerce, as well as providing professional Business English skills training. However, in the Business English teaching of the current cross-border e-commerce majors, the teaching materials and curriculum cannot meet the actual needs. The practical teaching methods have lagged behind and the teaching faculty is relatively weak. This paper will put forward solutions to those problems in order to provide a reference for the specific teaching practice.

KEYWORDS

Digital economy; cross-border e-commerce; Business English

CITE THIS PAPER

Wenmin Ruan, Exploring the Reform of Practical Teaching of Business English Course for Cross-border E-commerce Majors in the Era of Digital Economy. Transactions on Comparative Education (2024) Vol. 6: 135-140. DOI: http://dx.doi.org/10.23977/trance.2024.060519.

REFERENCES

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