An Analysis of Multimodal Discourse in Public Service Announcements from a Multimodal Synergy Perspective—Take Cherish Food, Chinese Virtues Public Service Announcement as an Example

Ma Qiyun, Ma Qiwen, Zhang Wei^*

Abstract | References | PDF | HTML | Pub. Date: Apr 22, 2024

DOI: 10.23977/mediacr.2024.050211 | Downloads: 55 | Views: 1472

TikTok research on the intermediary role of short video news in breaking through local relations

Ma Haitao^*, Dhakir Abbas Ali, Wangli Ping

Abstract | References | PDF | HTML | Pub. Date: Apr 17, 2024

DOI: 10.23977/mediacr.2024.050210 | Downloads: 101 | Views: 1482

The influence of western news freedom on the publicity of Chinese news undertakings

Jiayi Yan^*

Abstract | References | PDF | HTML | Pub. Date: Apr 16, 2024

DOI: 10.23977/mediacr.2024.050209 | Downloads: 9 | Views: 882

Strategies to Construct Contemporary International Discourse Power of Chinese Ceramic Culture

Jingyi Sun, Renqing Jiang, Lun Wang^*

Abstract | References | PDF | HTML | Pub. Date: Apr 15, 2024

DOI: 10.23977/mediacr.2024.050208 | Downloads: 41 | Views: 958

Analysis on Dissemination Channels and Implications of South Korean Film and Television Productions with Local Culture—Taking "Han" Culture as an Example

Qiongjie Du^*

Abstract | References | PDF | HTML | Pub. Date: Apr 12, 2024

DOI: 10.23977/mediacr.2024.050207 | Downloads: 31 | Views: 1213

A study on the impact of cultural IP image on advertising communication: A case study of Bing Dwen Dwen

Nian Lian^*, Yan Chen, Xiyu Wang

Abstract | References | PDF | HTML | Pub. Date: Apr 11, 2024

DOI: 10.23977/mediacr.2024.050206 | Downloads: 160 | Views: 1678

The Communication Strategy of Chinese Elements in a Variety of Cultural Programs from the Perspective of Media Integration: A Case Study of China in Classics

Nian Lian^*, Yan Chen, Yingping Ma

Abstract | References | PDF | HTML | Pub. Date: Apr 10, 2024

DOI: 10.23977/mediacr.2024.050205 | Downloads: 73 | Views: 1303

Application analysis of big data and AI technology in new media communication channels

Xinyu Qi^*

Abstract | References | PDF | HTML | Pub. Date: Apr 9, 2024

DOI: 10.23977/mediacr.2024.050204 | Downloads: 43 | Views: 1218

Research on the Influence of Network Culture Consumerism on College Students' Firm Cultural Confidence and Countermeasures

Bingjie Li^*

Abstract | References | PDF | HTML | Pub. Date: Apr 8, 2024

DOI: 10.23977/mediacr.2024.050203 | Downloads: 36 | Views: 1038

Comparison of Citation Categories in Chinese, Japanese, and English News Discourses Based on Corpus

Cuicui Li^*

Abstract | References | PDF | HTML | Pub. Date: Apr 3, 2024

DOI: 10.23977/mediacr.2024.050202 | Downloads: 11 | Views: 881