An Analysis of Generative Artificial Intelligence Aiding the Dissemination of Fine Traditional Chinese Culture

Yichuan Ma^*

Abstract | References | PDF | HTML | Pub. Date: Aug 22, 2025

DOI: 10.23977/mediacr.2025.060409 | Downloads: 47 | Views: 1371

The Impact of NFM Perception of the MZ Generation Group on Social Attention: An Exploration through the Moderating Role of Social Media Use

Xiaoting Xu, Zhou Hong^*

Abstract | References | PDF | HTML | Pub. Date: Aug 20, 2025

DOI: 10.23977/mediacr.2025.060408 | Downloads: 16 | Views: 1143

Shaanxi Red Culture and Intangible Cultural Heritage International Communication System

Fang Zhang^*

Abstract | References | PDF | HTML | Pub. Date: Aug 18, 2025

DOI: 10.23977/mediacr.2025.060407 | Downloads: 41 | Views: 1648

Research on Enterprise Brand Marketing Strategies in the Era of Big Data

Jie Xu^*

Abstract | References | PDF | HTML | Pub. Date: Aug 15, 2025

DOI: 10.23977/mediacr.2025.060406 | Downloads: 476 | Views: 2603

Barriers to Beauty Brand Communication on Xiaohongshu and the Role of User Interaction in Enhancing Consumer Decision-Making

Yiqi Huang^*

Abstract | References | PDF | HTML | Pub. Date: Aug 8, 2025

DOI: 10.23977/mediacr.2025.060405 | Downloads: 153 | Views: 2092

Spatial Production from a Media Perspective: How Social Platforms Constructs "Check-in Culture"

Yulin Wu^*

Abstract | References | PDF | HTML | Pub. Date: Aug 7, 2025

DOI: 10.23977/mediacr.2025.060404 | Downloads: 24 | Views: 1299

Research on the Application of We-Media in Reading Promotion

Tianling Guan^*

Abstract | References | PDF | HTML | Pub. Date: Aug 6, 2025

DOI: 10.23977/mediacr.2025.060403 | Downloads: 16 | Views: 1300

Research on the Application of Translation and Expression of Dunhuang Cultural Genes in the Design of Rail Trains

Yazhuo Zou^*, Wenhui Ma, Yuan Yan, Xiang Liu

Abstract | References | PDF | HTML | Pub. Date: Aug 5, 2025

DOI: 10.23977/mediacr.2025.060402 | Downloads: 17 | Views: 1591

Re-Imagine Chinese Mythological Creatures with Present-Day Look Development Techniques

Yan Hanqing^*

Abstract | References | PDF | HTML | Pub. Date: Aug 4, 2025

DOI: 10.23977/mediacr.2025.060401 | Downloads: 18 | Views: 1211

Exploration of the Impact of Digital Marketing Strategies on Retail Consumers' Purchase Decisions

Juntong Mu^*

Abstract | References | PDF | HTML | Pub. Date: Jul 10, 2025

DOI: 10.23977/mediacr.2025.060320 | Downloads: 127 | Views: 1448