The Influence of Online Advertising Presentation Form on Advertising Effectiveness from the Perspective of Web Page Content Involvement

Zhongwei He^*

Abstract | References | PDF | HTML | Pub. Date: Sep 11, 2023

DOI: 10.23977/mediacr.2023.040703 | Downloads: 47 | Views: 1416

The Integration of New Media Communication and Social Network Based on Computer Technology

Yujia Han^*

Abstract | References | PDF | HTML | Pub. Date: Sep 8, 2023

DOI: 10.23977/mediacr.2023.040702 | Downloads: 109 | Views: 1753

Communication Risk and Public Awareness of Emergencies: Psychological and Social Factors in Public Crisis Communication in China

Guo Yuliang^*

Abstract | References | PDF | HTML | Pub. Date: Sep 7, 2023

DOI: 10.23977/mediacr.2023.040701 | Downloads: 30 | Views: 1418

The Definition of Media Intellectuals—from the Point of View of the Historical Relationship between Intellectuals and Media

Shi Ming^*

Abstract | References | PDF | HTML | Pub. Date: Sep 6, 2023

DOI: 10.23977/mediacr.2023.040610 | Downloads: 19 | Views: 1552

Image writing and era innovation in Chinese original cultural programs

Li Yun^*, Gao Zihan

Abstract | References | PDF | HTML | Pub. Date: Sep 5, 2023

DOI: 10.23977/mediacr.2023.040609 | Downloads: 46 | Views: 1613

The analysis of the credibility and authenticity of China participatory journalism — based on the example of Sina Weibo

Xi Wang^*

Abstract | References | PDF | HTML | Pub. Date: Sep 4, 2023

DOI: 10.23977/mediacr.2023.040608 | Downloads: 39 | Views: 1919

Research on Disseminating Design Practices—Material Carriers & Immaterial Information

Fan Zhang^*

Abstract | References | PDF | HTML | Pub. Date: Sep 1, 2023

DOI: 10.23977/mediacr.2023.040607 | Downloads: 13 | Views: 1273

The Strategy Research of the Foreign Propaganda Translation of Traditional Chinese Medicinal Materials in Longxi County, Gansu Province in the Perspective of Communication Science

Hong Yue^*

Abstract | References | PDF | HTML | Pub. Date: Aug 30, 2023

DOI: 10.23977/mediacr.2023.040606 | Downloads: 53 | Views: 1663

Research on Improving College Students' Digital Literacy Education in the Era of Social Media

Xu Qizhi^*

Abstract | References | PDF | HTML | Pub. Date: Aug 29, 2023

DOI: 10.23977/mediacr.2023.040605 | Downloads: 87 | Views: 1928

Research on the Application of New Media Technology in the Digital Inheritance of Cantonese Opera Art

Yang Yuying^*

Abstract | References | PDF | HTML | Pub. Date: Aug 15, 2023

DOI: 10.23977/mediacr.2023.040604 | Downloads: 111 | Views: 2663